Reference transaction
Advisor to ComX- Group
on the sale to DIMARCON Group
ComX has been offering a sales enablement platform for B2B companies as a SaaS solution since 2017. With more than 100 employees, the company now supports around 180 companies in acquiring new customers and supports the systematic development of a stable and sustainable lead pipeline. ComX customers benefit from low contact costs and the AI-based optimization of target group selection, formulation of communication content and automated campaign optimization. The costs per contact, per lead and per new customer have been industry benchmarks for years.
DIMARCON has specialized in the systematic acquisition of new customers in the B2B environment since 1991 - especially for companies with technically complex products and services that require explanation. DIMARCON's customers include global corporations such as Mercedes-Benz, Siemens and Deutsche Bahn as well as hundreds of medium-sized companies in the B2B sector. The DIMARCON Group now employs more than 200 acquisition specialists. The group generates more than 25,000 sales opportunities annually around the world for its more than 200 customers.